Wouldn't it be great if you could tell at which time of the week your orders were on fire? We thought so too!
Today, we're really pleased to introduce Weekly Heatmaps as part of your analytics. With this tool, you can tell with a glance, which time of the week your orders are hitting the most impressions, clicks or conversions.
In the Weekly heatmap view, you can see at a glance when you are obtaining the most impressions. Here, we can see that things are "heating up*" from Tuesday after 6pm and that prime time is on Wednesdays between 2 to 6 am, whereas there's a huge lull over the weekend and on Monday.
The timezone would be reflected according to your settings.
*Sorry, we couldn't resist the pun
By default, the Weekly heatmap shows impressions but you can toggle between impressions, clicks and conversions. Here, we can see that while impressions were hot on Wednesday between 2 to 6 am, clicks were the most between 4 to 6 am.
By default, the date range is set to one week but if you select a longer date range, the data shown in the Weekly heatmap would be cumulative
We're really pleased to let you know that the Weekly heatmaps tool is just the start of a whole bunch of optimisation features we're planning for you!
Like publicity, there's no such thing as bad feedback*. We'd love to hear from you on what you think so we can continually improve your experience with us.