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Pocketmath Blog

Everything that's going on in mobile advertising, audience networks, 1st-party data, and all things Pocketmath

Hannah Jeon

Recent posts by Hannah Jeon

8 min read

Spooky mobile programmatic advertising lessons from the Halloween characters

By Hannah Jeon on Oct 24, 2018 3:59:39 PM

Halloween is just around the corner. And, you don't only have to think of the holiday as a chance to gather candy. You can also think of it as a great chance to brush up on some programmatic advertising ideas.

Topics: Tips & How to Other
2 min read

Pocketmath releases PRO API for seamless mobile ad buying

By Hannah Jeon on Oct 4, 2018 9:01:00 AM

We have officially released the Pocketmath PRO API today. 

As a self-serve advertising platform, a key focus is empowering advertisers to seamlessly harness our technology and programmatic advertising ability.

Topics: Product Features
3 min read

Pocketmath PRO API Use Cases

By Hannah Jeon on Oct 4, 2018 9:00:00 AM

Here are a few use cases where using our API can make a positive difference in your campaign operations:

Topics: Tips & How to Product Features
3 min read

AppGraph: Discover, target new mobile audiences including from rivals with PRO

By Hannah Jeon on Sep 25, 2018 7:45:38 AM

Pocketmath PRO lets advertisers use different targeting methods to reach mobile users who may be a competitor’s customers. It gets better with AppGraph, PRO’s audience discovery feature that offers the ability to discover new audiences including a competitor’s users. Now, advertisers have a more direct way to turn their rival’s users into their own and even more.

Topics: Product Features