If you’re in digital advertising, you can’t help but be aware of ad fraud. Research shows that more than $7billion dollars are lost due to ad fraud  but yet, it is an issue that suffers in silence, rarely spoken about but often danced around. As an industry, the more open conversations we have about ad fraud, the more we are able to push for cleaner inventory, ultimately reducing negative stereotypes about digital advertising.   

Topics: Company News

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Thanks to the wonders of modern technology, we are now swimming in data—though some days, it feels more like we’re drowning, caught in the undertow and being dragged out to sea. One of the life rafts that we here at Pocketmath have to help keep you afloat in this sea of data is our reports feature.

 

And that raft just got an upgrade with what we’re dubbing “Improved Reports”.

Topics: Product Features

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After the overwhelming response from our last UI update (“You like us! You really like us!”), which set a pretty high benchmark, it wasn’t easy to turn around and freshen things up. If it ain’t broke, don’t fix it, right? Well, your car doesn’t need to be broken before you give it a good tune-up, and that’s what we’ve done. The new changes here at Pocketmath range from adding some cool engineering functionality, to refreshing the look and feel look and feel, to rearranging a few tabs for easier navigation. We know you’re eager to know the full details—and we really want to tell you—so here are the highlight of a few changes—changes that might help you to quickly get hooked on our new UI.

Topics: Product Features

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