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Pocketmath Blog

Everything that's going on in mobile advertising, audience networks, 1st-party data, and all things Pocketmath

Shahanas Babu


Recent posts by Shahanas Babu

4 min read

Programmatic 101: Deep-dive into mobile ad fraud

By Shahanas Babu on Jan 25, 2019 10:04:00 AM

Almost $6.5 Billion – that’s the loss faced by the multi-billion dollar digital advertising industry as per the report by ANA (Association of National Advertisers) last year.

Topics: Industry News & Trends Other