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Pocketmath Blog

Everything that's going on in mobile advertising, audience networks, 1st-party data, and all things Pocketmath

3 min read

Video Ad Placement 101

By Mei-E Loh on Apr 17, 2019 12:26:43 PM

The rise of video ad spend

By 2020, video ads are set to outstrip all traditional media. Mobile Video Ad Spending alone is forecasted to nearly double from around $13B in 2018 to over $24B in 2022.

Topics: Industry News & Trends Tips & How to
3 min read

Asia, the Present and Future of Mobile Advertising

By Joanne Joynson-Hewlett on Apr 4, 2019 5:01:17 PM

Underestimating the power of the Asian market is a lethal mistake for today’s mobile marketers. The explosion of mobile video access and usage across the Asia Pacific market has Asian marketers and brands catching up rapidly to their European and North American neighbours, both in spend and technological development. As GDPR and increased regulations affect digital advertising policies and budgets in the Western markets, e-commerce’s Asia takeover will only continue in the world’s fastest-growing internet region.

Topics: Industry News & Trends
4 min read

Pocketmath PRO Tips and Tricks

By Jun Kai Tan on Mar 26, 2019 12:43:21 PM

Topics: Tips & How to Product Features
3 min read

AppGraph Peek: Best Your Competitors

By Eric Tucker on Feb 19, 2019 2:45:55 PM

 

Topics: Tips & How to Product Features