Pocketmath PRO API Use Cases

Posted by Hannah Jeon on Oct 4, 2018 9:00:00 AM

Here are a few use cases where using our API can make a positive difference in your campaign operations:

Topics: Tips & How to Product Features

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AppGraph: Discover, target new mobile audiences including from rivals with PRO

Posted by Hannah Jeon on Sep 25, 2018 7:45:38 AM

Pocketmath PRO lets advertisers use different targeting methods to reach mobile users who may be a competitor’s customers. It gets better with AppGraph, PRO’s audience discovery feature that offers the ability to discover new audiences including a competitor’s users. Now, advertisers have a more direct way to turn their rival’s users into their own and even more.

Topics: Product Features

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The Audiences Module: A versatile way to capture new mobile audiences

Posted by Hannah Jeon on Sep 25, 2018 7:44:15 AM

Every advertiser dreams of managing their audience seamlessly in one place — from profiling, creating segments, and grouping, to targeting, retargeting and suppressing. Ideally, this place can also optimize the media buying process towards specific target audiences and according to business objectives. 

 

Advertisers can do all of these with Pocketmath PRO.

Topics: Product Features

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Retargeting 101: The Basics and Beyond (Part 2)

Posted by Hannah Jeon on Jul 19, 2018 2:56:48 PM

Mobile retargeting is extremely useful to advertisers who have rich first party data on user behaviors. This information allows them to create special campaign segments, for instance, incentives for specific segments to increase app engagement. They can also design multiple creatives which play a very important role in the success of a retargeting campaign.

Topics: Tips & How to Product Features

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