Spooky mobile programmatic advertising lessons from the Halloween characters

Posted by Hannah Jeon on Oct 24, 2018 3:59:39 PM

Halloween is just around the corner. And, you don't only have to think of the holiday as a chance to gather candy. You can also think of it as a great chance to brush up on some programmatic advertising ideas.

Topics: Tips & How to Other

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Pocketmath PRO API Use Cases

Posted by Hannah Jeon on Oct 4, 2018 9:00:00 AM

Here are a few use cases where using our API can make a positive difference in your campaign operations:

Topics: Tips & How to Product Features

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Tracking Conversions: Your Key Success Metrics

Posted by Guo Zheng Ang on Aug 22, 2018 10:01:00 AM

It feels awesome, isn’t it? Your mobile campaign is finally up and running. Your ads have started generating an impressive number of clicks. But wait! Are those clicks translating into actual revenue figures or clientele?

Without conversion tracking, you won't truly know.

Topics: Tips & How to

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Partner’s documentation on setting up Pocketmath’s conversion tracking postback URLs

Posted by Guo Zheng Ang on Aug 15, 2018 10:06:00 AM

Pocketmath PRO is integrated with many of the biggest names in the mobile attribution space to enable advertisers to track and measure the success of their mobile in-app advertising campaigns, hassle-free. These include Adjust, Appsflyer, ApSalar, Kochava and HasOffers by Tune.

Topics: Tips & How to

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